{"id":14132,"date":"2025-04-10T20:39:51","date_gmt":"2025-04-10T18:39:51","guid":{"rendered":"https:\/\/www.fwamstetten.ac.at\/cms\/?p=14132"},"modified":"2025-10-30T13:54:49","modified_gmt":"2025-10-30T12:54:49","slug":"exkursion-fh-wieselburg","status":"publish","type":"post","link":"https:\/\/www.fwamstetten.ac.at\/pwa\/exkursion-fh-wieselburg\/","title":{"rendered":"Exkursion FH Wieselburg"},"content":{"rendered":"
[et_pb_section fb_built=“1″ _builder_version=“3.25.1″ custom_padding=“0px||0px|||“ global_colors_info=“{}“][et_pb_row _builder_version=“3.25.1″ custom_padding=“6px|||||“ global_colors_info=“{}“][et_pb_column type=“4_4″ _builder_version=“3.25.1″ global_colors_info=“{}“][et_pb_text _builder_version=“4.10.8″ text_font=“|700|||||||“ text_text_color=“#fcbf11″ text_font_size=“22px“ header_font=“Montserrat|700|||||||“ header_text_color=“#fcd21d“ border_width_bottom=“1px“ border_color_bottom=“#fcd21d“ global_colors_info=“{}“]<\/p>\n

Exkursion FH Wieselburg<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built="1" _builder_version="3.24.1" custom_margin="|||" custom_padding="7px||3px|||" global_colors_info="{}"][et_pb_row column_structure="1_2,1_2" _builder_version="3.25.1" custom_padding="2px||7px|||" global_colors_info="{}"][et_pb_column type="1_2" _builder_version="3.25" custom_padding="|||" global_colors_info="{}" custom_padding__hover="|||"][et_pb_image src="https:\/\/www.fwamstetten.ac.at\/pwa\/wp-content\/uploads\/2025\/04\/fh2.jpg" title_text="fh2" _builder_version="4.10.8" _module_preset="default" global_colors_info="{}"][\/et_pb_image][et_pb_image src="https:\/\/www.fwamstetten.ac.at\/pwa\/wp-content\/uploads\/2025\/04\/fh1.jpg" title_text="fh1" _builder_version="4.10.8" _module_preset="default" global_colors_info="{}"][\/et_pb_image][\/et_pb_column][et_pb_column type="1_2" _builder_version="3.25.1" global_colors_info="{}"][et_pb_text _builder_version="4.10.8" _module_preset="default" hover_enabled="0" global_colors_info="{}" sticky_enabled="0"]<\/p>\n

Die 3. Klasse der Fachschule machte sich auf den Weg zur FH Wieselburg, um in zwei spannenden Workshops hinter die Kulissen der Lebensmittelproduktion zu blicken und eine Shopping-Erfahrung der besonderen Art zu machen.<\/p>\n

Im ersten Workshop stand die Frage im Mittelpunkt: Wie entstehen unsere Lebensmittel eigentlich?<\/em> Die Sch\u00fclerinnen und Sch\u00fcler lernten moderne Technologien der Lebensmittelindustrie im Laborma\u00dfstab kennen und durften im Food Lab selbst Hand anlegen. Labormantel an, Schutzhaube auf und los ging\u2019s!<\/p>\n

Die Aufgabe im Labor war es, einen innovativen Aufstrich zu entwickeln \u2013 von der Idee bis zum marktf\u00e4higen Prototyp. Die Jugendlichen definierten Zielgruppen, bestimmten Inhaltsstoffe, arbeiteten an Rezepturen und pr\u00e4sentierten ihre Ergebnisse in einer finalen Verkostung.<\/p>\n

Im zweiten Workshop erfuhren die Sch\u00fcler*innen, wie Shops, Superm\u00e4rkte und Einkaufszentren psychologisch durchdacht gestaltet sind, um das Kaufverhalten gezielt zu beeinflussen \u2013 nichts ist Zufall, alles folgt einem Plan.<\/p>\n

In der dynamischen Welt des Konsums ist das Verst\u00e4ndnis f\u00fcr emotionale und psychologische Ausl\u00f6ser hinter unseren Kaufentscheidungen entscheidend. Gef\u00fchle, Identit\u00e4t, Gewohnheiten, Reue und Spontaneit\u00e4t beeinflussen, was wir kaufen \u2013 oft unbewusst. Von emotionalen Reizen in der Werbung \u00fcber den Einfluss von Selbstwertgef\u00fchl bis hin zu Kaufgewohnheiten: All diese Faktoren zeigen, wie stark unser Konsumverhalten mit unserer Pers\u00f6nlichkeit, unseren Sehns\u00fcchten und inneren Konflikten verbunden ist.<\/p>\n

Zum Abschluss durften die Sch\u00fcler*innen selbst kreativ werden und eigene Produktpr\u00e4sentationen gestalten \u2013 praxisnah und mit jeder Menge Aha-Erlebnissen.<\/p>\n

Zwei Workshops \u2013 viele neue Perspektiven, kreative Ideen und ein spannender Blick hinter die Kulissen.<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=“4.10.8″ _module_preset=“default“ text_font=“|700|||||||“ text_text_color=“#fcbf11″ text_font_size=“18px“ global_colors_info=“{}“]<\/p>\n

MMag. Irene Kratochwil | Mag. Ruth Lojka<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=“1″ _builder_version=“3.25.1″ custom_padding=“0px||1px|||“ global_colors_info=“{}“][et_pb_row _builder_version=“3.25.1″ custom_padding=“||6px|||“ global_colors_info=“{}“][et_pb_column type=“4_4″ _builder_version=“3.25.1″ global_colors_info=“{}“][et_pb_divider _builder_version=“3.25.1″ global_colors_info=“{}“][\/et_pb_divider][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p><\/div>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

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